What are the main reasons for Amazon seller account suspension?


1 Answers


The main reasons for Amazon seller account suspension are

• Late dispatch rate- Late dispatch rate means that the seller has delivered orders after the expected or promised delivery date. When the late dispatch rate is more than 4% there are chances that your account Amazon account gets suspended.

• ODR (order defect rate )- ODR is the method through which Amazon tracks the sellers account There are three types of ODR-

 

• Late dispatch rate- Late dispatch rate means that the seller has delivered orders after the expected or promised delivery date. When the late dispatch rate is more than 4% there are chances that your account Amazon account gets suspended.

• ODR (order defect rate )- ODR is the method through which Amazon tracks the sellers account There are three types of ODR-

i. Negative Feedback Rate- Negative feedback is used to calculate the number of orders with negative feedback.

ii. A-to-z Guarantee Claim Rate- A-to-z guarantee rate is calculated with the help of the timely delivery of your product and the condition of the purchased product.

iii. Chargeback: Chargeback happens when the card user tells their bank that a fraudulent transaction was made with the card. In this case, Amazon has to give the paid amount back to the customer. (not applicable in India)

Your ODR must be less than 1% .if it is more than 1% then your account is at risk

• Violation of Amazon Selling Policies or code of conduct:- when the seller provides incorrect information to customers, harming other sellers, operating more than one selling account without permission, influencing customers’ ratings and reviews then chances of suspension of their account increases.